Capabilities

The vision of the Elsevier Office of Continuing Medical Education (EOCME) is to develop and implement activities that enable healthcare providers to remain current and to effectively respond to advances in medical care, education and research.

The content of activities sponsored by EOCME include specialty and subspecialty topics in the field of medicine as determined through continual needs assessment. The scope of activities involves the body of knowledge and skills generally recognized and accepted by the profession as within the basic medical sciences, the discipline of clinical medicine, and the provision of healthcare to the public. All activity content is evaluated for objectivity, fair-balance, independence, absence of commercial bias and scientific rigor. Elsevier’s extensive editorial resources uniquely enable it to assemble expert faculty throughout the US and the world.

The EOCME sponsors live activities; journals and enduring materials including print, video, audio, Internet, multimedia and other innovative formats of distance CME. This includes activities on a regional, national and international level.

The Elsevier Office of Continuing Medical Education (EOCME) advantage:

• As part of Elsevier, we can leverage the resources of the world’s largest medical and scientific publisher.
• All CME initiatives measured by EMetrics
  • simple outcomes measurement and reporting
  • dedicated on-line URL for each activity so participants can download certificates immediately
• Awarded Exemplary Compliance in the Essential Areas of Needs Assessment and Outcomes Reporting
• Personalized Service-Dedicated Program Supervisor
• In-depth knowledge of ACCME, AMA, OIG, FDA, and PhRMA guidelines
• Staff contains 25 years of experience at medical schools, communication, medical education and publishing companies
• Staff experienced in medical meeting planning as well as publications
• Quick responses and turn around time - your timeline is our timeline
• Experience with international CME which has resulted in global partnerships
• High level outcomes available to measure the effectiveness of activity
• Relationships with Nursing and Pharmacy accredited organizations as well as societies

All Formats

Accreditation/Certification Services for:

• Live Activities
  • Conferences
  • Seminars
  • Series Events
  • Symposia/Satellite
  • Audio/Video Conferences
• Enduring
  • Monographs
  • CD-Roms
  • Newsletters
  • Updates
  • Journal
  • Web-Based
  • Webcasts
  • Websites
  • Podcast
  • Point of Care
  
  Outcomes Measurement

WHY OUTCOMES MEASUREMENT?

Continuing medical education is a vital element of our nation’s healthcare system. But it’s costly, both in terms of dollars spent and time and effort expended, to produce first-rate, objective programming. Including educational outcomes measurement as a component of CME programming will provide course directors, faculty, and grantors with practical, verifiable information that can document the real impact the programming has had on its intended audience. EOCME’s educational outcomes measurement and analysis services can help you to:

• Scientifically assess the effectiveness of a CME intervention
• Validate the learning objectives’ ability to support the unmet needs
• Clearly distinguish an activity as being educational vs. promotional
• Ensure that content adequately reflects the learning objectives
• Identify, measure and analyze what was learned and not learned
• Challenge the validity of the educational strategy and needs assessment
• Justify current and future resource allocation
• Provide benchmarks for interim adjustments and learning objectives

STARTING WITH THE RIGHT DATA

EOCME utilizes a variety of primary and secondary data sources and tools to ensure its outcomes measurement and analysis activities are accurate and verifiable. These include:

• Peer review literature & breakthrough data
• National and international data registries
• Regional and local surveillance
• Third-party payors
• Nominal group interviews
• Focus groups
• ARS/teleconferencing
• Electronic point of care data
• Aggregate Rx measurement

FINDING THE RIGHT OPTION

The best fit for your CME activity can be found among EOCME’s three different approaches to educational outcomes measurement. Whether it’s a small activity or a large-scale initiative, we can provide the appropriate level of measurement and analysis.

Immediate Learning:
Provides the ability to assess knowledge transfer immediately following a CME activity. Non-participant group (Control) data are collected and compared to quantitative changes in educational participant group (Case) based on pre/post activity metrics and statistical application. A gap analysis is produced to explain the rationale for any change (or lack thereof) in learning. A detailed report is prepared to support ongoing or altered educational intervention.

• Case/control methodology
• Pre/post testing: survey, case study assessment
• ARS/web
• Gap analysis

Persistent Learning:
Provides the ability to assess knowledge transfer as an extension of a Phase One CME activity. Measurement indices are applied at specified time intervals, e.g., 3, 6 months, etc., following the original intervention. Indices of persistent learning and in-depth analyses are applied to reinforce primary educational learning objectives and provide for ongoing needs assessment to recommend or refine future interventions.

• Builds on immediate learning measurement
• Multiple interval testing
• Drives educational reinforcement through
• Multifaceted approaches and multiple interventions
• Interval analysis and development
• Feedback to course directors and grantors

Applied Learning:
Provides the link between what the participant has learned and behavioral modification. In-depth case studies with learner-directed therapeutic options are presented to identify unmet needs of the provider. This will be assessed at more than one point of time based on gaps of healthcare outcomes. Practices and program performance will be scientifically analyzed and feedback given to the individual practitioner.

• Builds on persistent learning measurement
• Measures learning impact on behavior and practice
• Potential use to drive systems modifications
• Requires protocol and possibly IRB approval